{"id":25174,"date":"2025-12-17T12:11:11","date_gmt":"2025-12-17T12:11:11","guid":{"rendered":"https:\/\/www.bulk.com\/uk\/the-core\/?p=25174"},"modified":"2025-12-17T15:31:27","modified_gmt":"2025-12-17T15:31:27","slug":"heroes-are-built-in-the-dark","status":"publish","type":"post","link":"https:\/\/www.bulk.com\/uk\/the-core\/heroes-are-built-in-the-dark\/","title":{"rendered":"Heroes are built in the dark"},"content":{"rendered":"<p><span style=\"font-weight: 400\">Don&#8217;t be afraid of the dark.<\/span><\/p>\n<p><span style=\"font-weight: 400\">A 5.30pm weight session. A 7am HIIT class. An 8pm cardio workout.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Whatever time you train this winter, it\u2019s probably going to be dark outside. Embrace it. Make this winter your time to make the dark days count and prove you\u2019re someone who stays consistent all-year-round. Day in, day out.<\/span><\/p>\n<p><span style=\"font-weight: 400\">We get that it\u2019s difficult. Everyone looks out a dark window at 6am and wants to snooze the alarm, and we\u2019ve all been tempted to skip the gym on the way home from work. But, heroes push through the dark days of January. They drag themselves out of bed on cold, bleak mornings and power through intense sessions on gloomy evenings.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400\">They\u2019re consistent, and all the stats back up the importance of that consistency:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Missing more than two workouts in a row strongly predicts dropout in long-term exercise studies<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">80% of people who stick with the gym for 12 weeks stay active for the entire year<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">It takes 66 days on average to embed a new routine\u00a0<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-25175\" src=\"https:\/\/www.bulk.com\/uk\/the-core\/wp-content\/uploads\/2025\/12\/JAN25-Blur-Bicep-Curl-533x355.png\" alt=\"\" width=\"673\" height=\"448\" srcset=\"https:\/\/www.bulk.com\/uk\/the-core\/wp-content\/uploads\/2025\/12\/JAN25-Blur-Bicep-Curl-533x355.png 533w, https:\/\/www.bulk.com\/uk\/the-core\/wp-content\/uploads\/2025\/12\/JAN25-Blur-Bicep-Curl-1012x674.png 1012w, https:\/\/www.bulk.com\/uk\/the-core\/wp-content\/uploads\/2025\/12\/JAN25-Blur-Bicep-Curl-768x512.png 768w, https:\/\/www.bulk.com\/uk\/the-core\/wp-content\/uploads\/2025\/12\/JAN25-Blur-Bicep-Curl-1536x1024.png 1536w, https:\/\/www.bulk.com\/uk\/the-core\/wp-content\/uploads\/2025\/12\/JAN25-Blur-Bicep-Curl.png 2048w\" sizes=\"auto, (max-width: 673px) 100vw, 673px\" \/><\/p>\n<p><span style=\"font-weight: 400\">Up to 65% of people who join the gym in January give up after six months. By staying dedicated, focused, and committed, you\u2019ll notice the impact it has on your mental and physical health. The gym changes everything.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400\">That\u2019s why January is the catalyst for your best year so far. After all, heroes are built in the dark.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Don&rsquo;t be afraid of the dark. A 5.30pm weight session. A 7am HIIT class. An 8pm cardio workout. Whatever time you train this winter, it&rsquo;s probably going to be dark&#8230;<\/p>\n","protected":false},"author":100,"featured_media":25189,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_links_to":"","_links_to_target":""},"categories":[1],"tags":[],"class_list":["post-25174","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-bulk-news-and-updates"],"_links":{"self":[{"href":"https:\/\/www.bulk.com\/uk\/the-core\/wp-json\/wp\/v2\/posts\/25174","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bulk.com\/uk\/the-core\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bulk.com\/uk\/the-core\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bulk.com\/uk\/the-core\/wp-json\/wp\/v2\/users\/100"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bulk.com\/uk\/the-core\/wp-json\/wp\/v2\/comments?post=25174"}],"version-history":[{"count":13,"href":"https:\/\/www.bulk.com\/uk\/the-core\/wp-json\/wp\/v2\/posts\/25174\/revisions"}],"predecessor-version":[{"id":25190,"href":"https:\/\/www.bulk.com\/uk\/the-core\/wp-json\/wp\/v2\/posts\/25174\/revisions\/25190"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.bulk.com\/uk\/the-core\/wp-json\/wp\/v2\/media\/25189"}],"wp:attachment":[{"href":"https:\/\/www.bulk.com\/uk\/the-core\/wp-json\/wp\/v2\/media?parent=25174"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bulk.com\/uk\/the-core\/wp-json\/wp\/v2\/categories?post=25174"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bulk.com\/uk\/the-core\/wp-json\/wp\/v2\/tags?post=25174"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}