It’s World Chocolate Day. And we have a treat for you. You love training. You love protein. You love chocolate. But do they all work harmoniously together? They just might. As we introduce the latest addition to our range of premium protein snacks, the new MACRO MUNCH™ Protein Chocolate, let’s see how.
What is protein chocolate?
In order to understand what exactly protein chocolate is, we’ll take a deeper dive into which ingredients it contains. The main difference between protein milk chocolate and regular milk chocolate is, quite simply, the ingredients.
The main ingredients of regular milk chocolate include milk, sugar, cocoa butter, cocoa mass and vegetable fats. Instead of milk, our protein chocolate contains whey protein concentrate and milk powder. And instead of sugar, our protein chocolate contains a sweetener called maltitol.
Reasons to try protein chocolate
If you want one main reason to try our MACRO MUNCH™ Protein Chocolate, the clue is in the name. Our chocolate contains a source of protein, which contributes to the growth and maintenance of muscle mass. This helps chocolate lovers enjoy their favourite sweet snack, while staying on track with their protein goals.
Our protein chocolate, unlike regular milk chocolate, has no added sugars and only contains naturally occurring sugars. As an added bonus, it’s also a source of fibre.
Many mainstream brands of milk chocolate also contain palm oil. So if you’re looking to choose a more sustainable option, our protein chocolate is palm oil free.
Aside from being a wiser choice, both nutritionally and environmentally, our protein chocolate tastes just as good as regular chocolate. We’ve achieved the same rich, chocolatey taste and velvety texture. Ready to give it a go? Take a look at the stats.
Nutritional Comparison table between protein chocolate and regular chocolate
| Macronutrient (per 100g) | MACRO MUNCH™ Protein Milk Chocolate | Dairy Milk Brand - Milk Chocolate* |
|---|---|---|
| Energy (kJ / kcal) | 2239 / 540 | 2232 / 534 |
| Fat | 41g | 30g |
| Of which saturates | 24g | 18g |
| Carbohydrate | 29g | 57g |
| Of which sugars | 7g | 56g |
| Fibre | 3.5g | 2.1g |
| Protein | 23g | 7.3g |
| Salt | 0.26g | 0.14g |
*Data correct based on products sold online on the brand website on 20th June 2022.
Benefits of protein chocolate
- Source of protein, which supports muscle maintenance and muscle growth
- Rich, chocolatey taste and smooth, velvety texture
- Sustainable – no palm oil
- No added sugar – only contains naturally occurring sugars
- Source of fibre
- Enjoy any time of day
Overview of MACRO MUNCH™ products
Our MACRO MUNCH™ range is growing, so if our protein chocolate still isn’t floating your boat, we have plenty of other snacks to choose from. Our gourmet protein bar also offers some delicious chocolate-rich flavours, such as Millionaires Shortbread and Chocolate Honeycomb. Both high in protein and low in sugar.
For those peanut butter lovers out there, our high-protein and low-sugar MACRO MUNCH™ Peanut Butter Cups are made just for you.
If you’re looking for something a little bit different, our MACRO MUNCH™ Protein Biscuits offer a source of protein. They’re available in two tempting flavours, Cookies & Cream and Speculoos.
We believe in sharing, and we’d love to know what you think, so don’t forget to tag us in your creations using Bulk™ products. Check out @bulk for recipes, ambassador workouts and tips. Join the conversation and be part of our community by tagging #TeamBulk.
Related articles
Looking to learn more? We believe that every person, with support, has the right to transform their lives through fitness. That’s why we’ve put together hundreds of articles with expert advice, all to help you on your fitness journey.
5 Supplements to Survive Freshers Different types of Protein Snacks
How to Boost your Immune System Health Heroes: 4 Great Products
Benefits of Mushroom Supplements Best Supplements for Students
Benefits of Ashwagandha Benefits of a Complete Food Shake
Introducing Essential Whey Protein What is the 1™ Complete Food Shake?
